Taking Automated Rules to the next level: Now in My Client Center
We’ve added My Client Center support, so you can now run Automated Rules across multiple client accounts, to help you manage many accounts more quickly, easily and efficiently. To get started, simply click the “Automate” drop-down menu on the Performance or Budget tab: This AdWords Help Center article walks you through how to set up Automated Rules in My Client Center. As you may notice, the steps are mostly the same as for individual accounts, except that we’ve added sections for account and currency selection: As always, remember to click the Preview ...
Taking Automated Rules to the next level: Now in My Client Center
We’ve added My Client Center support, so you can now run Automated Rules across multiple client accounts, to help you manage many accounts more quickly, easily and efficiently. To get started, simply click the “Automate” drop-down menu on the Performance or Budget tab: This AdWords Help Center article walks you through how to set up Automated Rules in My Client Center. As you may notice, the steps are mostly the same as for individual accounts, except that we’ve added sections for account and currency selection: As always, remember to click the Preview ...
Presenting the brand new AdWords Community
For the past three years the AdWords Help Forum has been a place where advertisers from all walks of life could come together and exchange ideas, advice and stories with other AdWords advertisers. It's really awe-inspiring to see people helping people and it's all thanks to your support and enthusiasm. Over the years we've been collecting your comments about the Help Forum and decided it was time for a change. We strive to make our users happy with the best possible products we can provide, from our advertising products, to ...
Presenting the brand new AdWords Community
For the past three years the AdWords Help Forum has been a place where advertisers from all walks of life could come together and exchange ideas, advice and stories with other AdWords advertisers. It's really awe-inspiring to see people helping people and it's all thanks to your support and enthusiasm. Over the years we've been collecting your comments about the Help Forum and decided it was time for a change. We strive to make our users happy with the best possible products we can provide, from our advertising products, to ...
New Google research: Reaching your audience effectively with YouTube TrueView Ads
With many Americans spending as much time online as watching TV, media-savvy advertisers are turning to creative new formats to attract attention and customers. We recently surveyed more than 1,600 Americans aged 18-45 and got some interesting insights into TrueView Video Ads, the family of YouTube ad formats that give viewers choice and control over which advertisers' messages they want to see and when.Some of the best findings from our study include:8 of 10 viewers preferred TrueView to standard in-stream ads9 of 10 viewers thought TrueView created a better viewing ...
New Google research: Reaching your audience effectively with YouTube TrueView Ads
With many Americans spending as much time online as watching TV, media-savvy advertisers are turning to creative new formats to attract attention and customers. We recently surveyed more than 1,600 Americans aged 18-45 and got some interesting insights into TrueView Video Ads, the family of YouTube ad formats that give viewers choice and control over which advertisers' messages they want to see and when.Some of the best findings from our study include:8 of 10 viewers preferred TrueView to standard in-stream ads9 of 10 viewers thought TrueView created a better viewing ...
Introducing Enhanced Ad Sitelinks
We've talked before about how useful ad sitelinks can be. They give users more options, and deliver advertisers more clicks. On average, the clickthrough rate is 30% higher for ads with sitelinks than those without. And we've continued experimenting with new ways to make sitelinks even better. Today, we're taking the covers off one of our strongest performing experiments. It works by incorporating text from ads in your account that are related to your sitelinks. The easiest way to understand things is with an example: Say you've created sitelinks for your ...
AdWords campaign management – Even better when you share
Last January, we introduced a new way to manage changes across multiple campaigns with lists, starting with negative keyword lists. These lists give advertisers the ability to create and manage groups of negative keywords in your account and to associate them with multiple campaigns. We’re now pleased to announce two new developments to our lists feature which will sit in a new place in the AdWords left navigation panel called the “Shared library.” #1. Placement exclusion lists Exclusion lists, which are similar to negative keyword lists, allow you to create lists of ...
Search Funnels refresh: new and improved interface
In March 2010, we launched Search Funnels, a tool that helps advertisers understand the series of search impressions and search clicks that result in conversions. Since then, we've been tweaking the user interface to make it more useful and usable. We're launching our interface refresh today and want to familiarize you with the new interface so you can migrate smoothly. For the next few weeks you'll also be able to access the previous version (see the left navigation bar under the report list), but we hope you'll take advantage of the improvements ...
Search Funnels refresh: new and improved interface
In March 2010, we launched Search Funnels, a tool that helps advertisers understand the series of search impressions and search clicks that result in conversions. Since then, we've been tweaking the user interface to make it more useful and usable. We're launching our interface refresh today and want to familiarize you with the new interface so you can migrate smoothly. For the next few weeks you'll also be able to access the previous version (see the left navigation bar under the report list), but we hope you'll take advantage of the improvements ...
