Get more from AdWords this season with improved Product Ads

 

The busiest shopping days of the holiday season are just around the corner! As you're thinking about ways to get more results from AdWords this season, consider investing in Product Listing Ads, which allow shoppers to see the exact products you offer before they even reach your site, leading to more clicks, higher quality leads, and higher ROI for your search ads.  In fact, users are twice as likely to click on Product Listing Ads than on text ads in the same location for shopping queries. Here are a couple of ...

Product Listing Ads rolling out to UK, German and French advertisers

 

Starting today, UK advertisers can start using Product Listing Ads. In the next few weeks, we'll be making them available to German and French advertisers as well. Product Listing Ads are an ad format that makes it easy for you to promote your entire product inventory while still providing potential customers with high-quality, relevant results. Since our previous US beta and launch, advertisers have listed hundreds of millions of products and we found that people are twice as likely to click on a Product Listing Ad as they are to ...