AdWords campaign management – Even better when you share

 

Last January, we introduced a new way to manage changes across multiple campaigns with lists, starting with negative keyword lists. These lists give advertisers the ability to create and manage groups of negative keywords in your account and to associate them with multiple campaigns. We’re now pleased to announce two new developments to our lists feature which will sit in a new place in the AdWords left navigation panel called the “Shared library.” #1. Placement exclusion lists Exclusion lists, which are similar to negative keyword lists, allow you to create lists of ...